Lanvin for H&M Promo Video
The line hits stores November 20, fashion media has been saturated with this video, interviews with Alber Elbaz and his thoughts on the line, the decision to bring luxury to H&M, etc. I particularly love this snippet from an interview with the New York Times' Cut blog (as did they), on the subject of the type of women he wants to wear Lanvin:
"A friend of mine told me that everytime she wears a Lanvin dress, a man falls in love with her, and I thought, 'Wow, that's great.' And then the day after I told her, 'I wish actually the next time you wear a Lanvin dress you fall in love with a man.' And she said, 'What’s the difference?' And I said, 'Active and passive.' So I like those active women, women in charge. So in any case I hope now that we have so many more dresses of Lanvin many more women will be falling in love and many more women will be fallen in love with."And I myself have been glamming out, trying to figure out how to get my hands on at least one frock. Live in a city with an H&M? Feel like being my personal shopper for a day? It's a matter of Lanvin and Death over here.
Paris will understand the delay in journey financing. C'est Lanvin!